Blogs are a great mechanism in achieving high search engine rankings - an informal way to connect with potential customers and develop a following for your products and services. But how do you grow a blog without resorting to paid advertising?

Of course, the over-simplified explanation is to add interesting content on a regular basis - some professional bloggers say daily but weekly is good enough to develop a following according to veteran copywriter and web marketer Michael Fortin in his article "How I Grow My Blog Organically Using These 5 Steps".

Other than email signatures, Michael doesn't advertise his blog...he continuously builds subscribers and generates revenue through sponsored links on his page for his own products or ones he's affiliated with – revenue is a byproduct of his efforts, not the main focus of the blog or its content.

Hire a publicist or distribute extensive blog posts or articles to editors, directories, ezines, other blogs and even offline magazines. Allowing others to reprint, syndicate or otherwise redistribute is a great way to develop a following - other publications and resources can easily modify your article or post to fit their target audience, like I'm doing here.

Check out these SEO tipsand more at Mike's blog.


Search Engine Optimization Blog Article...