It's being reported today in my local newspaper here in Gainesville, Fla. - Google's YouTube is announcing the addition of full-length TV shows and movies, some of which is now available on a unique page - http://www.youtube.com/shows. The company also announced it is teaming up with Universal Music Group in an online music venture

Their most recent attempt to boost revenue, YouTube's new offerings signals a major expansion from the homemade, short length video clips that have made YouTube popular.

The company stated it will add to its movie/TV show collection over time - hundreds of different TV shows will be offered for free, including "The Beverly Hillbillies" and "Married with Children". This new service expands YouTube's relationship with many studios, whose parent companies include Sony, CBS, MGM, etc.

And on Thursday, partnerships with smaller companies like Discovery, National Geographic and Snagfilms to carry their content was announced. Google will share advertising revenue with these partner companies - it was also announced they were creating Google TV Ads Online, where advertisers can target online video viewers.

This may represent another great opportunity to get your website out there and further establish your brand online - in addition to organic search (search engine optimization) efforts - some paid advertising is also a good idea, as recently explained at our search engine optimization blog.


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